How FastTrack Retail Automated 10,000+ Daily Orders with Zero Errors
FastTrack Retail, a mid-market e-commerce company selling across Shopify, Amazon, and a wholesale portal, experienced explosive 300% year-over-year growth. Their manual order processing system could not keep up — staff were spending 4+ hours daily routing orders, updating inventory across channels, and handling fulfillment exceptions.
HumansAI built a comprehensive order automation system that connects all three sales channels to a unified processing engine. The system handles everything from order ingestion and validation to intelligent warehouse routing and inventory synchronization in real time.
All orders from Shopify, Amazon Seller Central, and the wholesale portal flow into a single processing queue. Duplicate detection, address validation, and fraud scoring happen automatically within seconds of order placement.
An AI routing engine evaluates each order against real-time warehouse stock levels, geographic proximity to the customer, carrier pricing, and delivery SLA commitments. Orders are assigned to the optimal fulfillment center automatically.
Stock levels propagate across all three sales channels within 60 seconds of any change. Buffer stock rules prevent overselling during flash sales and high-traffic periods.
When the system encounters an anomaly — flagged fraud, out-of-stock items, address issues — it automatically applies resolution rules or escalates to a human operator with full context and recommended actions.
The automation handles peak-season volume (10K+ orders/day) with the same reliability as a quiet Tuesday — no additional staff required.
End-to-end validation and automated routing eliminated manual data entry errors entirely. Zero fulfillment errors in the first 90 days.
From order placement to fulfillment assignment dropped from 4+ hours of manual work to 15 minutes of automated processing.
Eliminated need for 3 additional order processing hires ($180K) plus reduced shipping costs through optimized routing ($20K).
"We went from dreading every sale because it meant more manual work to genuinely celebrating growth. The automation handles Black Friday volume as smoothly as a regular Wednesday. Our team now focuses on merchandising and customer experience instead of data entry."
Let's discuss how AI automation can transform your e-commerce operations.